Beth Anne Helgason

About us

Beth Anne Helgason

Specialist Advisor

Beth Anne is a Specialist Advisor at Principia and a PhD candidate in Organizational Behavior at London Business School.

Beth Anne’s research examines the psychology of ethics and morality – when and why do well-meaning people fall into ethical traps? Her research has been published in leading academic journals and covered in outlets such as the Financial Times and Psychology Today.

She holds a Bachelors in Psychology and a Masters in Organizational Behavior from Queen’s University, Canada.